Genoa Community Bank is now participating in the “Verified by Visa” program. Visa’s multiple layers of security provide cardholders with an extraordinary level of protection so they can feel confident no matter how they use their Visa card. Verified by Visa plays an important role in this strategy in the following ways:
- Improving the security of online payment transactions
- Increasing both cardholder and merchant confidence in Internet purchases
- Reducing disputes and fraudulent activity related to Visa payment cards
Preventing online fraud is a key consumer concern for merchants. Security and protection against fraud are especially important to online consumers. In fact, payment card security is cited as an important reason why consumers do not make purchases online. By merchants participating in Verified by Visa, they will give their customers reassurance they’re safe when they shop at their site. Moreover, more than 70 percent of consumers surveyed indicated that they would be more likely to make purchases at websites that support Verified by Visa.
It is simple for consumers to use. Once Verified by Visa is activated, a consumer’s card is automatically recognized when used for purchases at participating online stores. The consumer is asked for their password; the password is verified; and the transaction is completed.
Genoa Community Bank’s Verified by Visa is the easy new way to enjoy added security for all your online Visa card purchases. Genoa Community Bank and Visa are pleased to offer you this great service at no additional charge. To begin using this secure way of internet shopping, sign up today at Genoa Community Bank Verified By Visa Services.